Living Proof Haircare

This award-winning range has arrived to give you a Perfect Hair Day, every single day.


20% off and Free Delivery!

Here for the holidays? Enjoy 20% off and free delivery on all orders this week. Use code: EIDTREAT



Experience the magic of Dastaangoi's thoughtfully curated scents, showcasing the beauty and nostalgia of home.



Navigating your health can be complicated, especially if you have a busy lifestyle. Cymbiotika is our go-to for supplements created with intention. 



Skincare for emotional wellbeing and self-care.

New here?

Welcome to Powder Beauty

We are the Middle East's go-to destination for insanely good, conscious, purpose-driven and sustainable beauty.

Our products are hand-picked from around the world by beauty devotees who want to educate and empower everyone to shop based on their personal values, without compromising a thing.

Your Powder Favourites
Your Powder Favourites
I used this product after I had a sunburn on my face because I felt I needed some extra moisture after I put aloe Vera gel on it. I was impressed! The day after I started to use it regularly as a normal skincare routine and now it’s a must have in my bathroom. It gives the perfect amount of moisture without drying it out or without having too much shine on the skin.
— Jazmin
Your Powder Favourites
I’ve been using this C Serum for 3 weeks and can already see an overall brightening of my skin. Overall, a nice lightweight C addition to my cabinet.
— Maryam
Your Powder Favourites
I have wavy to curly hair and this conditioner has made my hair feel soooo soft. I use it with the LOVE CURL shampoo from davines and my hair has never felt more healthy or looked more shiny before.
— Leila
Your Powder Favourites
Quite simply, this pillowcase is a dream! No more face marks, sweating, or rumpled hair. I wanted one for ages and should have purchased years ago!
— Abby