The Better B Niacinamide Serum

Dhs. 525

Dr. Barbara Sturm’s The Better B Niacinamide Serum is the ultimate smoothing skin perfector. Specially designed to reduce and refine the appearance of pores, it brightens and evens the skin tone for a radiant complexion.

The Better B is formulated with high quality, pharmaceutical-grade Vitamin B3 (AKA Niacinamide) at an ideal concentration of 5%, which makes it highly effective while minimizing irritation to the skin. The potent formula also features Ectoin, an Amino Acid which helps to protect against hyperpigmentation and premature signs of aging, and Panthenol (Provitamin B5), an ultra-hydrating ingredient that also has soothing properties. Marine Exopolysaccharides (Plankton) help strengthen the skin barrier, boost hydration, and support the skin’s natural restorative processes for a smoother, softer texture.

The Better B is ideal for coarse, rough or uneven complexions with visibly enlarged or sunken pores. The silky-smooth consistency pairs well with other products and leaves no sticky residue behind. With regular use, it will leave skin looking more even, radiant and noticeably refined. Cruelty free and fragrance-free.


Why We Love This

Like an IRL filter for the skin, The Better B is is a no-brainer for dull skin that’s in need of a glow-up. We love the lightweight texture that plays well with other products, because our skincare routines are no joke! We also love that this serum can be combined with Vitamin C - Vitamin C and Vitamin B don’t always work together very well, however, as this formulation does not contain Nicotinic Acid, so the two can be used in conjunction in any order of application.

About the Brand

With her transformational clinical and alternative approach to skincare, Dr. Barbara Sturm has become the leading expert on all things anti-aging. Her innovative approach to formulating products has resulted in a collection that is truly a cut above the rest.

Soon after starting her career in orthopedic research, she discovered the effects of anti-inflammatory responses and their relation to the body’s ability to heal and regenerate. Since then, Dr. Sturm has lived true to her philosophy on leading an anti-inflammatory lifestyle, inside and out. Her products serve skincare that works on a molecular level, delivering complex active ingredients but with a simple easy-to-follow regime. The collection follows her principles on hydration, nutrition and regeneration to create flawless, supple and glowing skin for that #SturmGlow.

Dr. Barbara Sturm products are formulated with the highest quality ingredients, free from toxic, harmful or aggressive substances such as artificial fragrance, color, micro plastics and preservatives.

How to Use

Apply evenly in the morning and evening to the face, neck and décolleté, in gentle tapping motions. Allow full absorption before following with moisturizer. The Better B can be used all over the face or partially on areas with larger pores, such as the the chin, nose and forehead (T-Zone).

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Delivery Information

Orders are generally processed and dispatched within 1 working day (Mondays to Saturdays). Orders received on a weekend or public holiday will be dispatched the next working day. Delivery times are estimates and not guaranteed, and may take longer if the shipping address is remote, during national holidays and under other circumstances.

United Arab Emirates

Standard Delivery across the UAE takes 1 – 2 working days and is 25 AED. We offer free delivery on orders over AED 200. Cash on Delivery payment is available for all orders.

Same Day Delivery is available in Dubai and is 45 AED. We offer free Same Day Delivery in Dubai on orders over AED 1,000. Same Day Delivery orders must be placed by 10:00 AM for same day processing and delivery. Orders placed after 10:00 AM will be delivered the following day. Same day delivery orders are delivered before 10:00 PM.

Delivery to Saudi Arabia

Standard Delivery across Saudi Arabia takes 3 – 5 working days and is $10 (37 SAR). We offer free Standard Delivery on orders over 200 SAR. Cash on Delivery payment is available for all orders, however a COD fee of 25 SAR will apply. Orders to Saudi Arabia will be subject to 15% VAT which will be added automatically at Checkout.

International Delivery

We deliver to Bahrain, Kuwait, Oman and Qatar. Standard Delivery takes 4 – 7 working days and is $10 (37 AED). We offer free Standard Delivery on orders over $55 (200 AED).

Scheduling and Tracking

Once your order has been dispatched, you will receive an SMS or an email with tracking information. You may be contacted by our delivery partner to confirm your address and schedule the most convenient time for delivery. Your delivery may be delayed if we are unable to contact you.