Plenaire's mission is to connect beauty to emotional well being. Plenaire's skin loving rituals are designed to help you take a moment to appreciate yourself, no matter what kind of skin day you're having, by creating gentle and effective essentials for everyone. They believe that developing a positive relationship with your skin creates an invaluable connection to yourself - even when you’re constantly evolving.

As a B Corp cerified business, Plenaire also prove that safety, great design and pleasure can coexist in harmony with sustainability. All Plenaire products are made with clean ingredients and are safe for delicate and sensitive skin, and that are proudly sourced and made in the UK, a leading hub for ethical cosmetic practices. They're also Vegan and certified by the Vegan Society, and they do not test products or ingredients on animals, nor do they use suppliers who test them on their behalf. Plenaire has also been a carbon neutral company since 2021, offsetting their carbon emissions to contribute to safe drinking water in Odisha, India.