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Split in 4 Payments of 35 AED


Everyone loves lush, full lashes that are intense and beautifully thick. The Skin Story vegan mascara DRAMA in deep jet-black offers an instant boost in length and lift for your natural lashes. Infused with peptide serum, it promotes healthier and fuller-looking lashes. The combination of its brush and formula creates buildable volume, letting you achieve anything from a natural, subtle look to a bold, over-the-top statement.
Vegan and cruelty-free. Made without fragrance, parabens, silicones, sulphates, talc, microplastics or mineral oil.
8g
Mindfully formulated with clean, conscious ingredients, this mascara allows you to achieve a buildable result that can carry you from day to night.
This Dubai-based, Female-owned brand is revolutionizing beauty with premium, mindful makeup. Inspired by the brand founders, sisters Nidhi Sethi and Rashi Sethi, Skin Story was born with a mission to challenge makeup trends and help those with sensitive skin navigate the modern beauty world. Their inclusive collection debuts with a line of multi sticks which allow for easy, on-the-go application for lips, eyes and complexion. Skin Story products are vegan, fragrance-free, eco-friendly and sustainable, embracing a philosophy of premium, clean makeup that's accessible to all.
Simple to use, Skin Story DRAMA mascara is the best thing to highlight your eyes’ natural beauty. Start from the base of the lashes and sweep mascara from root to top. Repeat until you have your desired look.
WATER
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Sourced from a naturally occuring source
- Can have the following uses in cosmetics: Antiplaque, Skin Conditioning, Solvent
- Can have a moisturizing/hydrating effect on your skin.
- Can have a softening effect.
- Can have a soothing effect.
AMMONIUM ACRYLATES COPOLYMER
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Synthetically created
- Can have the following uses in cosmetics: Antistatic, Binding, Film Forming, Viscosity Controlling
- Is commonly declared a micro plastic.
CI 77499
Iron Oxide Black
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Sourced from minerals
- Can have the following uses in cosmetics: Cosmetic Colourant
- Can be used as a dye to colour hair
- Can be used to give products its color.
COPERNICIA CERIFERA CERA
Carnauba Palm Wax
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Sourced from plants
- Can have the following uses in cosmetics: Emollient, Film Forming, Skin Conditioning
- Helps soften and moisturize the skin and can decrease itching and flaking.
- Can have a moisturizing/hydrating effect on your skin.
- Can have a softening effect.
- Can have a soothing effect.
STEARIC ACID
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Can have different sources. (Animal derivative, Synthetic, Botanical)
- Can have the following uses in cosmetics: Cleansing, Emulsifying, Emulsion Stabilising, Masking, Refatting, Surfactant
- Used as an emulsifier to homogeneously mix ingredients.
- A wash-active substances that is of great importance for cleaning the skin and hair.
SYNTHETIC WAX
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Synthetically created
- Can have the following uses in cosmetics: Abrasive, Binding, Emulsion Stabilising, Masking, Viscosity Controlling
- Used as an emulsifier to homogeneously mix ingredients.
- Belongs to the group of paraffins.
ACRYLATES COPOLYMER
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Synthetically created
- Can have the following uses in cosmetics: Antistatic, Binding, Film Forming
- Is commonly declared a micro plastic.
VP/HEXADECENE COPOLYMER
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Synthetically created
- Can have the following uses in cosmetics: Binding, Film Forming, Hair Fixing, Viscosity Controlling
CETEARYL OLIVATE
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Can have different sources. (Synthetic, Botanical)
- Can have the following uses in cosmetics: Hair Conditioning
- Can have a moisturizing/hydrating effect on your skin.
- Can have a softening effect.
- Can have a soothing effect.
- Is a type of alcohol, which can be used to deliver other ingredients into the skin, dissolve oils and temporarily tighten pores.
1,2-HEXANEDIOL
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Can have different sources. (Synthetic, Botanical)
- Can have the following uses in cosmetics: Skin Conditioning, Solvent
- Can have a moisturizing/hydrating effect on your skin.
- Can have a softening effect.
- Can have a soothing effect.
POTASSIUM CETYL PHOSPHATE
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Can have different sources. (Synthetic, Botanical)
- Can have the following uses in cosmetics: Emulsifying, Surfactant
- Used as an emulsifier to homogeneously mix ingredients.
- A wash-active substances that is of great importance for cleaning the skin and hair.
SORBITAN OLIVATE
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Can have different sources. (Synthetic, Botanical)
- Can have the following uses in cosmetics: Emulsifying
- Used as an emulsifier to homogeneously mix ingredients.
ACACIA SENEGAL GUM
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Sourced from plants
- Can have the following uses in cosmetics: Film Forming, Masking
ACRYLATES/OCTYLACRYLAMIDE COPOLYMER
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Synthetically created
- Can have the following uses in cosmetics: Film Forming, Hair Fixing
- Is commonly declared a micro plastic.
ETHYLHEXYLGLYCERIN
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Synthetically created
- Can have the following uses in cosmetics: Deodorant, Skin Conditioning
- Can have a moisturizing/hydrating effect on your skin.
- Can have a softening effect.
- Can have a soothing effect.
GLYCERIN
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Can have different sources. (Animal derivative, Synthetic, Botanical, Palm oil)
- Can have the following uses in cosmetics: Denaturant, Hair Conditioning, Humectant, Oral Care, Perfuming, Skin Conditioning, Skin Protecting, Solvent, Viscosity Controlling
- Can be used as a perfuming ingredient.
- Can have a moisturizing/hydrating effect on your skin.
- Can have a softening effect.
- Can have a soothing effect.
CAPRYLYL/CAPRYL GLUCOSIDE
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Can have different sources. (Synthetic, Botanical)
- Can have the following uses in cosmetics: Cleansing, Foaming, Surfactant
- A wash-active substances that is of great importance for cleaning the skin and hair.
SORBITAN SESQUIOLEATE
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Can have different sources. (Animal derivative, Synthetic, Botanical)
- Can have the following uses in cosmetics: Emulsifying
- Used as an emulsifier to homogeneously mix ingredients.
TROMETHAMINE
Tris
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Synthetically created
- Can have the following uses in cosmetics: Buffering, Masking
ALCOHOL
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Can have different sources. (Synthetic, Botanical)
- Can have the following uses in cosmetics: Antifoaming, Antimicrobial, Astringent, Masking, Solvent, Viscosity Controlling
- Can cause reactions to sensitive skin.
- Works as an antiseptic.
- Not recommended for dry skin, scalp or nails.
- Is a type of alcohol, which can be used to deliver other ingredients into the skin, dissolve oils and temporarily tighten pores.
HYDROXYETHYLCELLULOSE
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Can have different sources. (Synthetic, Botanical)
- Can have the following uses in cosmetics: Binding, Emulsion Stabilising, Film Forming, Stabilising, Viscosity Controlling
- Used as an emulsifier to homogeneously mix ingredients.
TREHALOSE
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Sourced from plants
- Can have the following uses in cosmetics: Humectant, Moisturizing
- Can have a moisturizing/hydrating effect on your skin.
SODIUM COCOYL GLUTAMATE
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Can have different sources. (Synthetic, Botanical, Palm oil)
- Can have the following uses in cosmetics: Cleansing, Surfactant
- A wash-active substances that is of great importance for cleaning the skin and hair.
RICINUS COMMUNIS SEED OIL
Castor Seed Oil
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Sourced from plants
- Can have the following uses in cosmetics: Masking, Perfuming, Skin Conditioning
- Can be used as a perfuming ingredient.
- Can have a moisturizing/hydrating effect on your skin.
- Can have a softening effect.
- Can have a soothing effect.
GLYCERYL CAPRYLATE
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Can have different sources. (Synthetic, Botanical)
- Can have the following uses in cosmetics: Emollient, Emulsifying
- Used as an emulsifier to homogeneously mix ingredients.
- Helps soften and moisturize the skin and can decrease itching and flaking.
- Can have a moisturizing/hydrating effect on your skin.
- Can have a softening effect.
- Can have a soothing effect.
CITRIC ACID
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Can have different sources. (Synthetic, Botanical, Bacteria)
- Can have the following uses in cosmetics: Buffering, Chelating, Masking
- Can have an anti-acne effect.
- Is a alpha hydroxy acid (AHA), which can reduce discoloration, roughness and wrinkling.
POLYGLYCERYL-6 OLEATE
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Can have different sources. (Synthetic, Botanical)
- Can have the following uses in cosmetics: Emulsifying
- Used as an emulsifier to homogeneously mix ingredients.
ARACHIDIC ACID
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Can have different sources. (Synthetic, Botanical, Nut)
- Can have the following uses in cosmetics: Cleansing, Emulsifying, Opacifying, Surfactant
- Used as an emulsifier to homogeneously mix ingredients.
- A wash-active substances that is of great importance for cleaning the skin and hair.
PALMITIC ACID
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Sourced from plants
- Can have the following uses in cosmetics: Emollient, Emulsifying
- Used as an emulsifier to homogeneously mix ingredients.
- Helps soften and moisturize the skin and can decrease itching and flaking.
- Can have a moisturizing/hydrating effect on your skin.
- Can have a softening effect.
- Can have a soothing effect.
SODIUM DEHYDROACETATE
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Synthetically created
- Can have the following uses in cosmetics: Preservative
- Has preservative properties and can prevent the development of microbes once product is opened
BUTYLENE GLYCOL
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Can have different sources. (Synthetic, Botanical)
- Can have the following uses in cosmetics: Humectant, Masking, Skin Conditioning, Solvent, Viscosity Controlling
- Can cause reactions to sensitive skin.
- Can have a moisturizing/hydrating effect on your skin.
- Can have a softening effect.
- Can have a soothing effect.
OLEIC ACID
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Can have different sources. (Animal derivative, Botanical)
- Can have the following uses in cosmetics: Emollient, Emulsifying
- Used as an emulsifier to homogeneously mix ingredients.
- Helps soften and moisturize the skin and can decrease itching and flaking.
- Can have a moisturizing/hydrating effect on your skin.
- Can have a softening effect.
- Can have a soothing effect.
SODIUM SURFACTIN
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Sourced from bacteria or its byproducts
- Can have the following uses in cosmetics: Cleansing, Emulsifying, Gel Forming, Surfactant
- Used as an emulsifier to homogeneously mix ingredients.
- A wash-active substances that is of great importance for cleaning the skin and hair.
PRUNUS PERSICA LEAF EXTRACT
Peach Leaf Extract
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Sourced from plants
- Can have the following uses in cosmetics: Emollient, Moisturizing, Skin Conditioning
- Helps soften and moisturize the skin and can decrease itching and flaking.
- Can have a moisturizing/hydrating effect on your skin.
- Can have a softening effect.
- Can have a soothing effect.
ACETYL HEXAPEPTIDE-1
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Synthetically created
- Can have the following uses in cosmetics: Skin Conditioning
- Can have an anti-aging effect.
- Can have a moisturizing/hydrating effect on your skin.
- Can have a softening effect.
- Can have a soothing effect.
ACETYL HEXAPEPTIDE-8
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Synthetically created
- Can have the following uses in cosmetics: Humectant, Skin Conditioning
- Can have a moisturizing/hydrating effect on your skin.
- Can have a softening effect.
- Can have a soothing effect.
ACETYL TETRAPEPTIDE-3
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Synthetically created
- Can have the following uses in cosmetics: Skin Protecting
ACETYL TETRAPEPTIDE-9
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Synthetically created
- Can have the following uses in cosmetics: Skin Conditioning
- Can have a moisturizing/hydrating effect on your skin.
- Can have a softening effect.
- Can have a soothing effect.
COPPER TRIPEPTIDE-1
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Can have different sources. (Synthetic, Mineral)
- Can have the following uses in cosmetics: Skin Conditioning
- Can have a moisturizing/hydrating effect on your skin.
- Can have a softening effect.
- Can have a soothing effect.
PALMITOYL PENTAPEPTIDE-4
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Synthetically created
- Can have the following uses in cosmetics: Skin Conditioning
PALMITOYL TETRAPEPTIDE-7
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Can have different sources. (Synthetic, Botanical)
- Can have the following uses in cosmetics: Skin Conditioning
- Can have a moisturizing/hydrating effect on your skin.
- Can have a softening effect.
- Can have a soothing effect.
PALMITOYL TRIPEPTIDE-1
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Can have different sources. (Synthetic, Botanical)
- Can have the following uses in cosmetics: Skin Conditioning
- Can have a moisturizing/hydrating effect on your skin.
- Can have a softening effect.
- Can have a soothing effect.
HEXAPEPTIDE-11
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Synthetically created
- Can have the following uses in cosmetics: Skin Conditioning
- Can have a moisturizing/hydrating effect on your skin.
- Can have a softening effect.
- Can have a soothing effect.
BIOTINOYL TRIPEPTIDE-1
All information below describes only this specific ingredient and its possible effects, utilities and sources. Usage and effect of the ingredient may differ per formulation of each product.
- Synthetically created
- Can have the following uses in cosmetics: Hair Conditioning
- Can have a moisturizing/hydrating effect on your skin.
- Can have a softening effect.
- Can have a soothing effect.
United Arab Emirates
Standard Delivery
Standard Delivery is available across the UAE and takes 1 – 2 working days, depending on whether the order is placed before the cut-off time of 4:00 PM. Orders placed before 4:00 PM are normally delivered on the next working day. Standard Delivery costs 25 AED, and we offer free Standard Delivery on all orders over 200 AED. Cash on Delivery payment is available for all orders.
Same Day Delivery
Same Day Delivery is available in Dubai, Abu Dhabi, Ajman and Sharjah. Same Day Delivery orders must be placed by 11:00 AM for delivery to Abu Dhabi, Ajman and Sharjah, and 12:00 PM for delivery to Dubai, for same day processing and delivery before 10:00 PM. Orders placed after these cut-off times will be delivered the following day. Same Day Delivery costs 45 AED, and we offer free Same Day Delivery where available on orders over 1,000 AED. Cash on Delivery payment is available for all orders.
Delivery to Saudi Arabia
Please note that any order over 1,000 SAR will require customer’s full name as per their national ID, their ID number, and the ID expiration date.
Riyadh
Standard Delivery is available to Riyadh and takes 1 – 2 working days, depending on whether the order is placed before the cut-off time of 3:00 PM. Orders placed before 3:00 PM are normally delivered on the next working day. Standard Delivery costs 35 SAR, and we offer free Standard Delivery on all orders over 200 SAR. Cash on Delivery payment is available for all orders. Orders to Saudi Arabia will be subject to 15% VAT which will be added automatically at Checkout.
Other Areas
Standard Delivery is available to all locations in Saudi Arabia and takes 2 – 4 working days, depending on whether the order is placed before the cut-off time of 3:00 PM. Orders placed before 3:00 PM are normally delivered within 2 to 3 working days, but may take longer to remote areas. Standard Delivery costs 35 SAR, and we offer free Standard Delivery on all orders over 200 SAR. Cash on Delivery payment is available for all orders. Orders to Saudi Arabia will be subject to 15% VAT which will be added automatically at Checkout.
GCC Delivery
We deliver to Bahrain, Kuwait, Oman and Qatar. Standard Delivery takes 3 – 5 working days, depending on whether the order is placed before the cut-off time of 3:00 PM. Standard Delivery across the GCC costs $25 (95 AED). We offer free Standard Delivery on orders over $300 (1,100 AED). Cash on Delivery is not available for orders to Bahrain, Kuwait, Oman or Qatar.
Please note that for delivery to Qatar and Oman, all orders will require customer’s full name as per their national ID, their ID number, and the ID expiration date.
Orders received after the cut-off time will be processed on the next working day. Same Day Delivery orders placed after the cut-off time are guaranteed to be delivered on the following day.
