For those of us aiming for that perfect, photo-ready look from dawn to dusk, understanding the critical step of skin preparation can be a game changer.


Here’s why proper skincare is non-negotiable in achieving long-lasting makeup. 

Creating the perfect base 

Smooth, hydrated skin is the best foundation for any makeup application. Just as an artist primes a canvas before painting, prepping your skin ensures that your makeup glides on smoothly and stays true to its form. Start with a clean face; use a gentle cleanser to remove impurities and excess oils. Next, exfoliating is key—a weekly gentle scrub can remove dead skin cells, preventing makeup from looking patchy and uneven. 

Hydration is key 

One of the biggest enemies of lasting makeup is dehydrated skin. Moisturizing is crucial, even for those with oily skin. Choose a moisturizer that complements your skin type to keep it balanced. For an added boost, a hydrating serum containing ingredients like hyaluronic acid can lock in moisture, plumping up the skin and smoothing out fine lines, creating a youthful, dewy base for makeup to adhere to. 

Priming for perfection 

Primer is not just an extra step; it’s your secret weapon. Applying a primer post-moisturizer gives makeup something to hold onto, increasing its longevity. Whether you’re combating shine, creating a radiant glow, or minimizing pores, there’s a primer for that. Primers can also shield your skin from potential irritants found in various makeup products, acting as a protective barrier. 

Sun protection and makeup longevity 

Incorporating a broad-spectrum SPF into your pre-makeup routine does more than protect against harmful UV rays; it prevents sun damage which can degrade the quality of your makeup throughout the day. Many moisturizers and primers now come with added SPF, proving that you can layer protection without compromising on beauty. 

Finish it off with a spray 

Finally, setting sprays or powders can be used not just to finish but also to prepare the skin. A light misting of setting spray before applying foundation can increase the longevity of your base. Consider light dusting powders in areas prone to oiliness to control shine and keep your makeup fresh. 

Remember, skincare and makeup are deeply personal —what works for one may not work for another. Tailoring your skin prep routine according to your skin type, the local climate, and your makeup style is crucial. 

Prepping your skin might add a few minutes to your beauty routine but consider this time an investment. With your skin correctly prepped, your makeup doesn’t just look better; it feels better, too—confident, radiant, and unmistakably you.